Carrot is building the future of eye care diagnostics—pairing clinical rigor with human-centered design. We help practices deliver confident care, better patient experiences, and sustainable growth through a complete, modern visual diagnostics platform.
In 2018, an ophthalmologist and two engineers asked a simple question: can visual diagnostics be more accessible, efficient, and patient-friendly?
By introducing the first virtual visual field platform, they reimagined how eye care teams deliver exams, collect data, and build diagnostic confidence—without sacrificing comfort.
Today, Carrot is the next evolution: a complete end-to-end visual diagnostics platform trusted by over 2,400 practices. We unify comprehensive testing, insurance-ready reporting, seamless interoperability, and actionable insights into one modern system.
Carrot is the complete end-to-end visual diagnostic platform helping eye care practices work smarter, scale faster, and deliver a better experience for every patient.
Carrot’s leadership team brings deep experience in eye care, healthcare technology, and clinical operations. United by innovation and integrity, we build practical solutions that support providers, improve patient outcomes, and help practices succeed long term.
Jeremy Barlow
Chief Executive Officer
Carl Block
Vice President, Engineering; Co-Founder
Sarah Kersting-Herbert
Vice President, Marketing
Michael Kohler
Vice President, Customer Success
Charly Parish
Vice President, Operations
Scott Reiman
Vice President, Sales
Charmaine Brown
Head of Product
Yoni Saad
Head of Finance
Clinical Advisors
Advised by Experts in Care
Our clinical advisors bring several decades of practice leadership, scientific rigor, and real-world expertise to Carrot. Their guidance ensures every innovation is clinically validated, practical in care delivery, and aligned with the evolving needs of patients and providers.
Compatible with 100+ EMR/EHR systems. From streamlined reporting to full 360° data sync with DICOM 360° Sync (available on Carrot Pro), Carrot integrates into the way your practice already works.
Values
What We Stand For
At Carrot, our values shape everything we build. We believe progress comes from learning, trust comes from accountability, innovation comes from thoughtful problem-solving, and great technology should reduce friction—so eye care teams can focus on patients.
Growth
We never stand still. We learn, test, refine, and improve—advancing our platform and the care our customers deliver every day.
Integrity
Trust is earned. We do what we say, take ownership when we fall short, and hold ourselves to the highest clinical and operational standards.
Cleverness
We solve complex problems with smart, practical solutions. We question assumptions, think creatively, and build tools that work in the real world of eye care.
Simplicity
Powerful technology shouldn’t feel complicated. We design for clarity, efficiency, and ease—removing friction so teams can work confidently and quickly.
Testimonials
Why Your Peers Choose Carrot
We’re proud to be the preferred partner of over 2,400 eye care leaders and the only VR diagnostic platform trusted to conduct over 5 million visual field and other vision tests. Whether you’re a single location O.D. or a hospital group CEO, you can be confident that our capabilities will scale to your needs.
“Patients used to dread glaucoma checks. Now they stay comfortably in the exam room—we bring the testing to them.”
Dr. Janelle DavisonOD, Brilliant Eyes Vision Center
“[Carrot] is portable, easy for technicians with almost no learning curve, and our patients love it—we no longer use our old visual field machine.”
Dr. Jill SchneiderM.D., Northern Ophthalmic Associates
“After hundreds of exams, most patients preferred [Carrot] over HFA—and after four years, I see little reason to use anything else.”
